Instagram has introduced Professional Dashboard for creators and businesses, and it is going to available to all Business and Creator Accounts on Instagram.
According to Instagram, Professional Dashboard is a central destination to:
- track performance
- access and discover professional tools
- explore educational information curated by Instagram
“At Instagram, we’re committed to helping creators turn their passions into a living and supporting small businesses. As part of our ongoing effort to give creators and businesses the tools they need, we are announcing Professional Dashboard, a central destination to track performance, access and discover professional tools, and explore educational information curated by Instagram.”-Instagram
There are three key features of the Professional Dashboard which are to Track Your Performance, Grow Your Business, and Stay Informed.
In the Instagram announcement, the platform stated ” we will add to the Professional Dashboard over time as we continue to build out a suite of tools that help creators and businesses grow and succeed on Instagram.”